Visual Storyteller for Brands
Creativity. Innovative. Aspiring. Strategic.
Students Project Related Brands
Extend Farfetch Second Life Program into China Market
⬅ Processbook (Click Picture for more details)
The project is about extending Farfetch's luxury resale service into China market.
The tagline of the campaign is "Wake up your closet."
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Denim Brand Creation
Meliora
Meliora is a denim styles company that creates long-lasting products to empower people. Transparency and inclusivity have been the key factors to guide us throughout our supply chain. And now Meliora is available for everyone who feels connected to the brand and envisions the same future as we do: a world full of empowered people.
Processbook (Click Picture for more details) ➡
Apple Car
With the vision “to make the best products on earth, and to leave the world better than we found it.” Apple enters the automotive industry and introduces the brand-new autonomous car model - iS and iX.
⬅ Processbook (Click Picture for more details)
FREITAG Extend to US Market
The project aims to create a campaign for Freitag extent in the US market.
Frei-ruck is a moving truck that travels around the United States, where consumers can customize unique FREITAG bags.
#Frei-ruck #younique
Processbook (Click Picture for more details) ➡
Smart Screen Demo
App Demo
More Related Projects
Supreme Expansion Plan in China
After identifying an opportunity for Supreme to expand its global presence in the Chinese market, we create the Supreme flagship in Shanghai.
⬅ Processbook (Click Picture for more details)
Extend Paper London Maternity Swimwear Line
Paper London is a modern solid femininity brand. The new extension line will offer maternity swimwear. As a brand devoted to making women feel beautiful, the IMC plan for the maternity line will focus on empowering expectant mothers.
Processbook (Click Picture for more details) ➡
Case Studies
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luzhengyang-val@outlook.com